SEO Specialist

2 days ago

Tallinn, Harjumaa, Estonia Kraken Leads Full time €30,000 - €60,000 per year
Job description

About us:

Kraken Leads thrives as a dynamic international company specializing in attracting and monetizing traffic within the fiercely competitive entertainment sector. With a track record of over a thousand projects, our team is unstoppably driving innovation, growth, and continuous support.

We are currently looking for an experienced and goal-oriented SEO, who will be running one of our client's projects.



Key responsibilities:


✓Promotion of core products and satellites to Western markets.

✓ Conducting SEO audits and creating technical specifications to eliminate errors.

✓Create anchor lists and terms of reference for link builders and check their implementation.

✓Searching for new entry points and creating pages for the necessary clusters.

✓Monitoring the effectiveness of activities, reporting and analyzing the achievement of KPIs.

✓Interaction with in-house teams (designers, developers, content managers, link builders).

✓ Adapt SEO strategies to current algorithm changes.



Our benefits:

✓Competitive salary;
✓Opportunity to work remotely;
✓Flexible schedule (starting from 8 to 11 am, 8-hour workday);
✓Paid sick leaves;

✓Compensation for the educational courses and activities;

✓17 paid vacation working days;

✓Additional paid days for special personal dates.

Job requirements

What you need to succeed:

  • At least 3 years of experience as an SEO Specialist.
  • Experience in the iGaming niche with product websites and their branded satellites, including promotion to Western markets (Tier 1, Tier 2).
  • Work with JS websites: knowledge of the specifics of working with websites on NextJs, Angular, React or Nodejs.
  • On-Page optimization: a deep understanding of ranking factors and technical SEO audits.
  • Activities with the structure: creation of new pages for keyword clusters.
  • Off-Page optimization: experience with link-building strategies (outreach, crowd).
  • Competitor analysis: the ability to conduct on-page/off-page competitor analysis and apply the results in your work.
  • SEO tools: confident user of Ahrefs, Screaming SEO Frog (or Netpeak Spider) and other similar tools.
  • Semantics collection: collecting and clustering key queries, forming technical specifications for writing or updating content and creating meta tags.
  • Website adaptation: the ability to adapt websites to changes in Google algorithms (Google Updates).
  • English level: Intermediate and above.
All done

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