CRM Executive, Simulated Gaming

The Job in a Nutshell

Step into the role of CRM Executive at Coolbet and join our fast-moving Simulated Gaming CRM team As a crucial member, you'll have the opportunity to play a pivotal role in executing our social gaming retention strategy. Our CRM team is spread across Tel Aviv, Sofia and Tallinn and is dedicated to managing all CRM and Live-ops activities for our prestigious B2B partner casinos worldwide. From shaping long-term strategies to implementing innovative marketing programs, our seasoned professionals are driving growth and success across the globe. If you're passionate about social gaming and ready to take your career to the next level, this is the opportunity you've been waiting for. Join us and become a part of our exciting journey towards shaping the future of gaming

A Sneak Peek into Your Role

• Be the focal point for crafting and shaping the long-term CRM strategy of our most strategic partners, including devising cross-collaboration between online and on-property marketing efforts.
• Actively participate in implementing new user journeys and integrating with third-party CRM tools and features.
• Take responsibility for the successful implementation, management, and day-to-day operation of CRM activities and automation systems.
• Manage the monetization activities within the game through the site's back-office system, including setting up promotions, controlling game features, creating pricing configurations, segmentation, and awarding prizes.
• Manage the monetization activities outside the game, such as setting up ongoing and daily emails, in-app messaging, and push notifications.
• Ensure the CRM strategy is consistent, flawless, and delivers the best customer experience.
• Continuously analyze and optimize CRM journeys to drive continuous improvement and identify future growth opportunities.
• Collaborate closely with internal and external stakeholders to ensure customer engagement with refreshing, perfectly executed campaigns and relevant communication cycles.
• This role involves close collaboration with our partners in North America, and there may be occasions when urgent requests come in after regular working hours. We appreciate flexibility and always make sure it goes both ways.

You're good at

• 2 years of experience in a CRM or online marketing role, focusing on customer retention. Previous experience with CRM tools is a plus.
• A Bachelor's degree from an accredited university is considered an advantage.
• Meticulous attention to detail, with a strong sense of responsibility and punctuality.
• Proficient in computer skills, with the ability to quickly learn and operate multiple applications.
• Capable of thriving under pressure in a fast-paced environment while having exceptional time management abilities.
• Strong problem-solving and troubleshooting skills.
• Proactive and creative mindset with a passion for continuous improvement and learning.
• Fluency in verbal and written English is a must, as it's our primary means of communication.

Think of this job ad as more of a friendly guide than a rigid 'must-have' list. We're well aware that no one will tick all the boxes, so feel free to apply even if you're not a perfect match – we love close matches too

Our Benefits, Your Happiness

• Enjoy generous vacation time totaling 38 days (28 working days) to maximize your well-deserved time off, along with flexible work hours tailored to your lifestyle.
• Elevate your well-being with monthly sports/health compensation, full sick leave coverage for the first 8 days, our in-house gym, and a chill games room to unwind.
• Unlock a generous Supplemental Training Program that includes training and company-wide knowledge-sharing opportunities to fuel your growth.
• Our office is a cozy (and dog-friendly) haven right in the heart of the city. Enjoy complimentary fruits and beverages and free parking. It's the perfect place to be productive and feel right at home.
• Be part of the most legendary events and make amazing connections with colleagues from across the entire company.
• We foster innovation and independence while celebrating success in a multicultural and diverse company, where you'll work alongside people from around the globe.
• ..plus, if you're not already a pro, we'll teach you how to play poker

Recruitment flow

• Interview - Task - Second Interview - Background check - Offer
• Start date: ASAP
• Recruiting from Estonia
• Applications are open until we find the one - take the leap and apply now

We are an equal-opportunity employer, and we value diversity. Our diverse backgrounds, experiences, characteristics, and traits make us better at serving customers. So please, come as you are

Location

Tallinn, Estonia

Coolbet is an award-winning gaming company offering sportsbook, casino, and poker experiences in 10 countries across 3 continents. Owned by Sega Sammy Creation, we combine innovative technology with a passion for excellence to deliver top-quality entertainment directly to players, while also providing advanced B2B solutions to operators in the US. With a diverse team of 1100+, including around 300 based at our Tallinn HQ, representing more than 50 nationalities, we're shaping the future of gaming through continuous product development, a collaborative culture, and a strong commitment to responsible play.
Find out more about Coolbet