CRM Coordinator

2 weeks ago

Tallinn, Harjumaa, Estonia Betmaster Full time

Welcome to Torrero - all-in-one source for cutting-edge white label casino, sportsbook solutions and B2B aggregation. Built on a foundation of trust and compliance, we proudly offer an extensive library of 8,000+ games sourced from diverse providers, positioning Torrero as the preferred partner for transforming the iGaming enterprise. With huge number of sports events and easy payment options, we cater to diverse interests. Available in 35+ languages, we make gaming accessible worldwide.

You will be doing: 

  • Execute CRM campaigns based on the detailed briefs using available communication channels (landing pages, emails, sms, pushes, pop-ups);
  • The Campaign Execution process includes the following steps according to the Campaign's Brief:
    • Campaigns' mechanics setup and testing in the Promo Admin;
    • Marketing Campaign and Marketing Offer setup, quality check and publishing (landing page, website banners);
    • Communication channels templates setup in the Messaging Admin;
    • Setup and schedule campaigns' send-outs via communication channels, according to the schedule, and to the customers' segments specified in the Campaign's Brief;
    • Issue bonuses/rewards for campaigns that require manual management;
    • Send-out rewards notifications;
    • Ensure flawless customer journey throughout the campaign the CRM Executive is responsible for.
  • Knowledge of the company's platform promotional tools and features.
  • Knowledge of the company's BI tool and creating customer segments manually when necessary.
  • Fulfillment of the tasks assigned by the CRM Project Manager according to the CRM Executives' schedule.
  • Working on shifts during public holidays upon mutual agreement with the CRM Project Manager to provide support for the CS team.
  • Inform CS and Technical Support about new campaigns to be launched according to the agreed procedures.
  • Provide full support on CS requests related to CRM Promotions promptly during working hours, including cases marked as to be solved by CRM in the common CS cases list.
  • Propose and initiate product improvements of the internal marketing admin system to improve the execution process.

Your expertise to meet the requirement: 

  • Relevant experience in a marketing role within a B2C marketing department
  • Familiarity with customer relationship management tools and systems
  • Experience or knowledge of HTML
  • Strong analytical skills and ability to interpret data
  • Knowledge of online gambling market trends and player behaviour
  • Creative thinking and problem-solving abilities
  • High responsibility, ability to work independently and should be determined to fulfill the working tasks on a high level
  • Strong in time management
  • High attention to details
  • Excellent communication and interpersonal skills

We offer:

  • Competitive salary
  • Private health insurance
  • Sports benefit
  • Annual paid vacation and sick leave
  • Regular team and company events
  • Comfortable office in the centre of Tallinn with the flexible working schedule
  • Top notch work equipment
  • Corporate English classes with a cool teacher
  • Amicable work environment and supportive team members
  • Real career opportunities and professional growth
  • The great team across the world

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